Our Blog

While tried and true, there’s nothing flashy, memorable, or exciting about generic cold calls or ads on Google. Consumers anticipate these types of marketing strategies, which will only produce typical results. In an age where advertisements invade even the most private corners of our lives you must be strategic in your approach. With no further introduction, here are 5 effective ways to market your business to new customers.1. Go viralWhile easier said than done, social media provides business …

Today, our interns spread some brotherly (and sisterly) love in Philadelphia. Passing out free Monroe calculators, along with a special offer coupon, they spent about 30 minutes in front of KPMG’s Philadelphia office. Alongside our Senior Sales and Marketing Manager, Jason, the interns piled into the car along with 320 of our 240Z calculators early Thursday morning. The plan was to show KPMG what Monroe was all about. With friendly smiles, outgoing personalities (and a lot of coff …

As part of our newly launched social media campaign, highlighting Monroe’s evolving brand, we recently published a YouTube video. Our goal: show people our calculators as an alternative strategy of driving traffic towards our website.Our intern team, Scott, Devyn, and Andrei, spent the better part of a week writing, shooting, and editing the project, using their millennial insight to utilize social media as an alternative marketing platform. Being a smaller company with limited advertising optio …

Before computers, before tablets, before dial-up, before quotrons, the commercial calculator reigned king. And 104 years after Jay Monroe invented the commercial calculator, we decided to revisit our company history. We’re proud that NASA chose our calculators during the space age, and that Mad Men used our calculators on the set of their show. And we bet that, back in the day, Warren Buffett used a Monroe Calculator to help run his business.So we decided to give the r …

Presently, technology has allowed for customers all across the world to be connected through countless mediums of communication, be it text messaging, e-mail, Twitter, Snapchat, Skype, FaceTime etc. Knowing this, companies have become increasingly tech-savvy with their communication process in order to better connect with customers. Therefore, as a company, it is important to ask, how can we improve our customer experience process?With more competition than ever, your customer’s e …